Copy writing Mastery

To survive today, companies need direct-response copy that gets people to take specific, measurable actions — driving them to make purchases or become sales leads. Copywriting encompasses offline media such as direct-mail letters, print ads, etc., as well as online marketing tactics such as emails, web pages, paid search ads, etc. In this mastery class, you’ll discover proven secrets to writing copy that grabs attention, sets you apart, and SELLS.

Curriculum

Instructor

Pam Foster

Pam Foster is the Director of Copywriting Training for AWAI, the world’s leading provider of online and live copywriting training and businessbuilding programs.

She’s been a member of AWAI since 2005, and is a frequent speaker at their live training events. She’s also the author of several AWAI online training programs on web copywriting and choosing a niche industry for success… and she won AWAI’s $10K Copywriting Challenge in 2009.