Search Marketing Mastery

SEO isn't dead, but it has changed. Thanks to Google's 'Panda' and 'Penguin' updates, the old rules of SEO no longer apply. Today, to get ranked (and stay ranked), site owners need to emphasize user experience over traditional variables such as links and keyword density. In this master class, you'll learn how to develop a comprehensive organic traffic strategy that will stand the test of time.

Curriculum

Instructor

Russ Henneberry

Russ Henneberry is the Editorial Director for DigitalMarketer.

Prior to joining DigitalMarketer, Russ was on the content marketing team for Salesforce.com and helped launch a wellknown blog marketing SaaS, growing it from zero to 120,000 unique visitors per month in less than a year.

In his time at DigitalMarketer, front end traffic to content has increased by 1125%. The content marketing team, under Russ’s management, generates 1000’s of leads and front end sales per month by developing and executing a truly “full funnel” content marketing strategy.